Pixellora | Game Design - KelvinYip Design Portfolio

Background

My Role

UX/UI Design

Pixellora enhances brand promotion through engaging and immersive gaming experiences. While users enjoy playing games, they also gain valuable marketing insights, creating value for clients.

I have carefully crafted a user experience that highlights the importance of game design. My goal is to create delightful gaming experiences, expand the game portfolio, and further attract and retain users.

Challenge

A new direction for Branding

Providing Immersive Brand Promotion

My goal is to build a comprehensive game flow from scratch, with customizable content that can adapt to any scenario.

At the same time, I cannot rely solely on interviews to understand users’ thoughts and preferences, so I focus on designing experiences that directly reflect real player behavior.

Establishing a gamified marketing plan requires in-depth research into game experience strategies and planning. Our goal is to develop cost-effective products.	The popularity of each game can vary, so we need to seek modular games that can be applied to different brand promotions.	Due to high development costs and significant market fluctuations, we must complete and launch the project within a limited timeframe.	We aim to build a complete game flow and customizable content from scratch that can be adapted to any scenario.

Background

Background

My Role

Challenge

Challenge

A new direction for Branding

The Vision

The Vision

Direction & Solution

Direction & Solution

Result & Conclusion 🎉

Result & Conclusion 🎉